Home Hot TopicsCloud Computing OYO and Microsoft Enter into a Strategic Partnership, Transform the Travel Business Digitally

OYO and Microsoft Enter into a Strategic Partnership, Transform the Travel Business Digitally

by Tanu Sri

OYO to develop Smart Room experiences for travelers such as premium and customized in-room experiences, including self-check-in, self-KYC, IoT-managed smart locks and virtual assistance using Microsoft Azure IoT

Microsoft and OYO, a global travel technology business, have agreed to collaborate on next-generation travel and hospitality goods and technologies over a multi-year period. Microsoft Azure will be used by OYO to create cloud-based innovations and rethink the hospitality and travel tech industries. Patrons who run small and medium hotels and home businesses will benefit from the solutions. OYO has also received a strategic equity investment from Microsoft.

With the security and scalability of Microsoft Azure, small and independent hotels and homeowners around the world will have access to OYO’s latest technology to manage their guests’ experiences, improve revenue, and run operations efficiently.

The pandemic has brought about massive shifts in consumer behaviors while booking travel, including preferences for platforms that enable social distancing, local travel, flexibility, faster booking and improved customer experiences. Such changes have accelerated the way small and medium hotel businesses operate, leading to a slew of pioneering technologies and higher tech adoption, which will further shape the future of hospitality.

Abhinav Sinha, Global COO & Chief Product Officer – OYO Hotels & Homes said, “We are excited to join hands with Microsoft in our constant endeavor to improve business opportunities for the small and independent hotel and home owners, and to redefine experiences for travelers. Our patron app ecosystem provides a ~1.4-2.4X lift in revenues for new hotels and homes that join the OYO network. We do this through our products, and application of (Machine Learning) ML and (Artificial Intelligence) AI, be it running millions of pricing optimizations per day to increase revenues or enabling users to book an OYO within seconds. Our technology and products have helped our patrons drive operational efficiencies and continuously improve the experience for our guests. This alliance with Microsoft will accelerate the deployment of our products in the hands of small businesses we work with, allowing us to create even more impact through an integrated technology ecosystem available on the cloud for businesses in the remotest corners of the world. For our guests, this alliance will mean more personalization, better choices, differentiated experiences and an improved guest experience in the future. Microsoft’s commitment is further strengthened by the equity investment in the company.”

OYO will develop Smart Room experiences for travellers on the OYO platform, such as premium and customized in-room experiences for its guests, as part of this partnership. The experience will include self-check-in, a digital record of arrivals and departures, self-Know Your Customer (KYC), IoT-managed smart locks, and virtual assistance, all powered by Microsoft’s Azure IoT.

“Combining the power of Azure with the tech and product stack developed by OYO, we are looking forward to accelerating innovation in travel and hospitality,” said Anant Maheshwari, President, Microsoft India. “It is inspiring to see how the Microsoft cloud is empowering digital natives like OYO to accelerate industry transformation and innovations, turning the challenges of a post-pandemic era into opportunities for the future.”

The partnership entails a high level of technological cooperation between the two companies. In addition to co-innovating, OYO will begin to share existing workloads to Microsoft Azure, adopt the Microsoft 365 suite for improved collaboration and productivity, and migrate to Github Enterprise for safe tech development. In order to make OYO’s technology more widely available, the business is developing a number of products to make patron onboarding easier.

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