Provider of Broadband Internet Services Integrating WiFi with ADSL and Cellular Networks is in the go to expand its offerings and explore moneytization opportunities. Ruckus Wireless Inc announced today that Sri lanka Telecom PLC (SLT), with the help of Ruckus channel partner Alepo is deploying Ruckus Smart WiFi products and technology across this island nation of over 20 million people,located just southeast of India in the Indian Ocean.
SLT is combining Ruckus ZoneFlex™ indoor and outdoor access points (APs), centrally managed with the Ruckus SmartCell™ Gateway (SCG), with Alepo BSS/OSS software infrastructure to create a seamless, high-performance carrier-class Ruckus Smart WiFi network. Sri Lanka Telecom plans to readily expand into new wireless services and markets, and launch multiple, profitable offerings, including: single-use prepaid service, bundled subscriptions for existing broadband customers, automated offload for mobile users, and partnerships with external providers for roaming and wholesale.The deployment follows successful interoperability testing with SLT conducted earlier this year with Alepo and Ruckus Wireless.
“Our joint solution with Alepo provides Sri Lanka Telecom with a comprehensive and seamlessly integrated platform to help enable them to maximize revenue in the growing wireless market,” said Sudarshan Boosupalli, managing director, India & SAARC region, Ruckus Wireless.
As service providers worldwide are looking to deploy WiFi networks based on Hotspot 2.0, Release 2, Alepo and Ruckus are demonstrating how service providers can leverage their existing infrastructure to maximize the potential of seamless and secure WiFi offload and integration with their existing cellular networks, and the monetization opportunities it can offer.
“As the wealth and diversity of connected devices explodes, which now includes wearable devices, vehicles, and even home appliances – service providers demand more sophisticated and seamless infrastructure to manage and monetize data over WiFi,” said Dan Stern, VP of Sales at Alepo. “Through our collaborative partnership with Ruckus – a world leader in wireless technology – we are giving service providers the most complete and proven WiFi solutions for increasing revenue, customer experience, and network performance.”
Sri Lanka Telecom selected the Ruckus/Alepo carrier-class WiFi solution in order to bolster its ADSL data service offerings with a nationwide network of WiFi hotspots. With this deployment, SLT is able to provide WiFi access to existing postpaid ADSL customers, as well as prepaid casual or one-time customers. The solution also makes it simple for SLT to accurately manage the company’s wholesale partners and WiFi offload mobile partners.
“SLT’s carrier-grade WiFi network provides a host of direct, targeted marketing opportunities for shop owners, companies and big brands within these environments,” said Dileepa Wijesundera, Group CEO at SLT. “With our extensive country-wide fibre optic network, we’re able to provide the end-to-end infrastructure required, delivering carrier-grade WiFi to business locations as well as crowd-sourcing public places. We are aiming to adopt an aggressive expansion strategy for this solution, and already have a pipeline of additional retail sites that we will be launching very soon. Together, Alepo and Ruckus have delivered a robust and proven WiFi solution that will enable SLT to aggressively expand our WiFi footprint and to capitalize on the high demand for fast wireless broadband services nationwide.”